24 GROUP is your "out-of-home media" this term refers collectively to all forms of media outside the home that carry advertising messages for consumer audiences. This term encompasses many things; from the large bulletins and posters we encounter on streets and highways to the panels we see near stores, on transit vehicles, on bus shelters, in airports, and in shopping malls. The term "out-of-home media" excludes radio, print, and television.
